Born from a Love for Pets in the Heart of Canada
Pawsitive Provisions was founded in 2022 by a group of passionate pet owners in Toronto who were tired of searching for high-quality, durable, and safe pet supplies. We realized that while big-box stores had variety, they lacked the rugged dependability required for the Canadian lifestyle.
Whether it's braving a snowstorm in Calgary or hiking the trails of Nova Scotia, our pets face unique adventures. We decided it was time to curate and craft supplies that could keep up.
Our mission is simple: to provide fellow Canadian pet parents with premium products that enhance the lives of their furry companions, making every moment together a 'pawsitive' one.
Our Heritage & Roots
We are proudly 100% Canadian owned and operated. Our roots inform everything from our material selection to our customer service approach.
Why Local Matters to Us
We believe in the power of local economies. By partnering with Canadian artisans, manufacturers, and small batch producers, we reduce our carbon footprint while ensuring the highest ethical labor standards.
When you buy a Pawsitive Provisions wooden grooming brush or a handcrafted leather leash, you aren't just treating your pet; you're supporting families right here at home.
Our commitment to you: If we can source it in Canada without compromising on quality or safety, we will.
Our Core Values
These are the principles that guide every decision we make, from product design to the way we pack your box.
Quality & Safety First
Every product is rigorously tested for safety, durability, and comfort. We strictly avoid toxic dyes and fragile plastics. We wouldn't sell anything we wouldn't give to our own pets.
Community Focused
We're dedicated to giving back. A portion of our profits is donated to local Canadian animal shelters and rescue organizations. We believe every pet deserves a warm bed.
Sustainable Strides
Our journey towards sustainability never ends. From compostable shipping mailers to sourcing eco-friendly hemp and recycled materials, we strive to tread lightly on the earth.
Our Quality Promise to You
We understand that pets are tough on their gear. That's why we offer the Pawsitive Guarantee. If a product fails to meet your expectations in durability or function within the first 60 days, we'll replace it or refund it, no questions asked.
Contact SupportThe Humans Behind the Paws
We are pet parents first, and business owners second.
Elena Rostova
Founder & CEO
Pet parent to a very vocal Husky named Mishka. Elena oversees our product sourcing with an eagle eye.
Marcus Chen
Head of Design
Marcus ensures our products look as good as they function. Controlled by his two Siamese cats.
Sarah Jenkins
Community Lead
Sarah coordinates our shelter donations and community events. Foster mom to many pups.
Join Our Journey
We love seeing your pets enjoying our provisions! Tag us in your adventures on social media.
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